Here are the simple, yet effective steps to SEO, or optimize, your articles for the best results:
- Keywords. Whatever the topic, do your basic keyword research. Use a keyword research tool to find both the primary and long-tail keywords relevant to the article. Skip any of the hyper-competitive primary keywords, as you won’t rank for them. Choose keywords and keyword phrases you have a chance with.
- Choose ONE keyword or keyword phrase per article.
- Include that keyword phrase as the begining of the article title.
- Begin the article summary with your chosen keyword.
- Begin the first paragraph with that same keyword.
- Include the keyword or variations (i.e. “earnings”, “earned”, “earns” work fine with the primary keyword “earn”).
- Use that same keyword as the anchor text in your resource box.
If you follow these simple steps, your article will rank better and faster, and you will get the most benefits you can from each article!

